Learn to Market Your Art as Artwork Workshop

Jan 27, 2019 9:00 am - Noon | Category: Workshop

​​​​​​​You have artwork. You have passion. Now what? Artwork does NOT sell itself. If it was that easy, everyone would be doing it. Learn to market your artwork wisely and with determination. In this afternoon session, you will learn practical strategies t

Here are some of the points we plan to cover for you:

A. Make room to be ready to market your artwork.

B. Create an outstanding presentation.

C. Develop your artist story, concept, & brand.

D. Understand your target audience.

E. Develop niche markets.

F. Strategize to motivate buyers.

G. Obtain press coverage.

H. Network and strategic alliances.

I. Is this for you? Create an effective art website.

J. Social media marketing.

K. Email marketing strategies.

L. Set and reach your goals.

I personally guarantee your small investment for this class will save you many times more.

Register for “Learn to Sell Your Art as Artwork”


Register for “Learn to Market Your Art as Artwork”

two $125 valued sessions by JAN 12…for ONLY $175 in total…a savings of $75 for you. 




“Robert's presentation was very good. A lot of ideas. It was very informative.“_Jack G., Ludlow


“The class was very comprehensive. I liked the info particularly about galleries, books, and pricing artwork. The presentation on 30 day, 60 day, and six month plans were very helpful.“_Ellen F, Northampton


“I appreciate the inclusion of an action plan with timeline. It will help with focusing on steps needed to go forward.“_Rosemary P, Springfield


“A door opened in my mind and light shined through during the “Marketing our Artwork” workshop. Just what I needed to focus my creative and productive energy to get my “brand” more noticed. The 30, 60, 90 day homework gave me a template to creative a time line to follow. many thanks!“_Mary Jeanne T, West Springfield


“Robert Floyd has a great depth of knowledge and experience in the multi-various aspects of this topic, which he shares, generously! He has enthusiasm for the subject, and for assisting emerging artists!

The class was small, which allowed the freedom to ask questions as we needed, resulting in an almost customized class! 

We were provided with informational booklets, which included pricing guidelines, timeframes and processes for organizing a serious business approach.

This class may alter the course of my life, shuffle my priorities, and  provide new direction and confidence!

Thank YOU, Robert Floyd!“_Delia N, Cummington


“Robert Floyd's experience as a photographic artist is vast and impressive, and the tips regarding artistic presentation and location for one's art were comprehensive in and of themselves, but his proven experience and understanding of marketing were even more impressive!

To my delight and wonder, Robert offered a course so full of practical information about marketing that I will be unpacking it and applying it for weeks to come. I am not only brimming with new ideas and enthusiasm, I now have a plan for action!   Every entrepreneur should take this course.“_Deborah Y, Shelburne Falls 

Price: 125


Gallery Conversation

Currently there is no upcoming gallery conversation.


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2 East Street at Route 10
Southampton, MA 01073


By Appointment
1:00 pm - 5:00 pm
1:00 pm - 5:00 pm
By Appointment
By Appointment
By Appointment
1:00 pm - 5:00 pm

Art Guarantee

All art purchased from the gallery is guaranteed unconditionally. We want you to love your art!

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